Holland Street: A Journey of Passion and Ambition

 

Holland Street, like many businesses, began with a personal passion and relentless hope and ambition. This ambition is not solely commercial – it’s a deep crevice of years of yearning to communicate the love of fabric and pattern.

Holland Street’s founder Lauren Barfoot’s interest in textiles runs deep in her family background. Her grandfather and mother both had fabric shops, and textiles have been a longstanding link in the family for generations. Lauren graduated from Loughborough University before completing her master’s in textile design from Royal College of Art in 2011. She has since designed for Alexander McQueen and was the print designer for Zandra Rhodes.

Named after the street where Lauren grew up, Holland Street is more than an address; it’s a childhood creative home where Lauren’s awareness of creativity evolved and her journey of design education began. Home is where you gather people to create with you, a place where you put things together, grow values, and cocoon from real, raw life, filled with transparency and colour.

This is what encompasses Holland Street and proves that meaningful businesses can communicate their values with transparency and honesty. ‘Home’ is seen in our mind as a wider entity. On a global scale, this planet we call home needs to be nurtured, to feel safe and protected. We see parallels to our ‘body’ as our home in a more present way, and with that, what we wear reflects and cocoons our self-esteem and expression on a daily basis.

We believe that everything has a footprint, and by keeping to the smallest circle with the most minimal processes and natural materials, the choices you make in commercialisation can remain true to our labels values. Holland Street was created in 2014 and has been shaped by years of refining, redefining, and reinventing how we see the industry to build a better future while retaining the joy of design.