Kaftans and Kimonos that Capture the Zeitgeist. The Financial Times How to Spend it.
Kaftans and Kimonos that Capture the Zeitgeist. The Financial Times How to Spend it.
We are delighted to share that Holland Street has been featured in Financial Times How to Spend It, the magazine renowned for celebrating the very best in global luxury and style. The article spotlights Holland Street’s bold printed silk kaftans and kimonos—modern British‑made masterpieces that capture the zeitgeist with hand‑drawn motifs and expressive design. This recognition places Holland Street alongside leading names in fashion and lifestyle, affirming its position as a pioneer in contemporary loungewear and resortwear.
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Luxury loungewear brand Holland Street is the print pioneer turning classic floral kaftans and kimonos into modern British-made masterpieces, featuring bold hand-drawn designs on 100% crepe de Chine silk.
Founder Lauren Barfoot, a Royal College of Art graduate who previously worked with Zandra Rhodes, champions a design technique that banishes repetitive block prints. Instead, she focuses on hand drawing and engineering motifs to flow around the body. “Robes and kimonos are the perfect large canvas,” she explains. Thanks to the sumptuous excess of fabric, each robe can take on many variations depending on how it is folded and tied by the wearer.
Barfoot’s debut collection, The Camellia, juxtaposes angular geometric shapes with classic British floral motifs in eye-popping colour combinations of black, white, purple, and pink. The knee-length Lace Gardenia kimono (£189) quickly became a bestseller, while the long and flowing magenta-and-black Pink Camellia kaftan (£255) remains Barfoot’s personal favourite. “This print was one of my first for Holland Street – and definitely one of the most fun and vibrant,” she says. “I can’t wait to wear it to my cousin’s wedding in Brazil.”
More recently, Barfoot has drawn inspiration from modernist Japanese graphic designer Ikko Tanaka, creating the Sakura collection with crisp, linear cutouts of roses, geraniums, and peonies—shown most effectively on the Issey Azalea robe (£255).
Looking ahead, Holland Street is expanding its beachwear range, responding to high demand from Dubai and Australia, and developing a Holland Street Home collection of cushions and furnishing fabrics. Watch this space for the next chapter in Holland Street’s journey.
