WGSN Futures Press Release. Holland Street's Big Night.

Holland Street is London's luxury designer brand of printed silk kaftans, kimonos and robes. Designed for relaxation at home or on holiday. Launched at London Fashion Week in 2014, the luxury leisurewear brand targets the international loungewear, and resortwear markets. The beautiful silk products are handmade in Britain and delivered in an elegant branded envelope and silk drawstring bag.

‘The WGSN Futures Awards are staged by WGSN, the world’s leading trend authority, to recognise innovation and breakthrough talent on a global scale. Judged by an elite panel of international experts and attracting entries from more than 50 countries, these are the only awards in fashion and the creative industries with a true global reach. Our 2016 ceremony takes place on 26 May in London and will attract 400 industry and style leaders to the stunning surroundings of Basement 1 in Bloomsbury.'

Holland Street’s contemporary and colourful prints take inspiration from historical context, culture and nature, particularly florals. Having studied at the demanding Royal College of Art, Lauren was awarded a number of prizes during her studies, in particular for excellence in placement pattern and her use of colour and material. The engineered placement print allows the true potential of digital print to be communicated. Lauren designs each product with a preprinted collar, sleeve, belt or hem that isn’t possible with block repeat production. Her innovative manufacturing method makes the process achievable for her to make up with the steady demand. A team of seamstresses are available during busier times.

Holland Street is already stocked in several UK boutiques; Petits Bisous, Dolci Follie, Ayla Rose, Fenwick Bond Street, Grazia Shop, Trouva and Polyvore, and featured in The Financial Times HTSI, Yahoo Style, Selvedge Magazine, MailOnline, Absolutely Magazine, Living Etc, London Fashion Week and more. We keep our customers up to date with our newsletters, blog and social media.

@holland_street   Press@holland-street.com www.holland-street.com  +44(0)7912228479

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