Holland Street: Award-Winning New Designer Brand at the UK Lingerie Awards
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Holland Street’s silk loungewear was nominated for New Designer Brand at the prestigious UK Lingerie Awards 2014, in association with Wacoal—a major recognition of its innovation and artistry in British fashion.
https://www.lingerieinsight.com/uk-lingerie-awards-2014-finalists-announced
This nomination placed Holland Street among the most exciting emerging names in the lingerie and loungewear industry. The UK Lingerie Awards, organized by Lingerie Insight magazine, are known for spotlighting excellence in design, craftsmanship, and creativity across the intimate apparel sector. Held at the Freemasons’ Hall in London, the 2014 ceremony celebrated standout brands and designers, with Wacoal Eveden as the headline sponsor, underscoring the event’s global prestige.
Founded by Lauren Barfoot, a Royal College of Art graduate and former print designer for Zandra Rhodes, Holland Street quickly gained attention for its digitally printed 100% silk kaftans, kimonos, and robes. The brand’s textile-led approach and commitment to British production aligned perfectly with the award’s values of innovation and homegrown talent.
The nomination coincided with the launch of Holland Street’s Camellia Collection, featuring floral designs like Aurelia Rose, Lace Gardenia, and Classic Camellia. These pieces celebrated English garden beauty through expressive prints and elegant silhouettes—hallmarks of the brand’s aesthetic.
Celebrities who attended the UK Lingerie Awards 2014 included Josie Gibson, Lizzie Cundy, and Aisleyne Horgan-Wallace—all known for their appearances on British reality TV.
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