Sarah Jessica Parker, Carrie Bradshaw and the LOVE STORY Kimono Moment We’re All Talking About

Sarah Jessica Parker, Carrie Bradshaw & the Kimono Moment We’re All Talking About

Any other And Just Like That devotees out there? Because if you’ve been watching closely, you’ll know that Sarah Jessica Parker — forever our Carrie Bradshaw — has been serving some truly unforgettable kimono moments this season. One look in particular, a sweeping embroidered piece with that effortless Carrie nonchalance, instantly transported me back to the 90s magic of early Sex and the City.

There’s something about seeing Carrie in a kimono that feels both nostalgic and completely fresh. It echoes the romantic, slightly chaotic, utterly cool energy of the original series — the same energy that’s resurfacing in Hulu’s new Love Story series, with its soft 90s palette, dreamy silhouettes and that unmistakable sense of emotional storytelling through clothes. It’s fashion as memory, fashion as feeling.

And of course, Carrie has always understood the power of easy elegance. Whether she’s in a vintage Japanese embroidered dress, a pink kimono‑kaftan hybrid, or one of those breezy at‑home looks that somehow still feel editorial, she reminds us why kaftans and kimonos endure. They’re beautiful, expressive, and quietly confident — the kind of pieces that make you feel like the best version of yourself without trying too hard.

It’s no surprise that kaftans are having a moment again. They offer that perfect blend of comfort and glamour, a kind of wearable poetry. And when styled with Carrie’s signature mix of whimsy and sophistication, they become something more: a reminder that style can be both effortless and deeply personal.

Huge applause to the costume team — Molly Rogers, Sarah Jessica Parker herself, and Danny Santiago — for bringing back the romance, the print play, and the unapologetic joy of dressing up. Their use of kimonos and kaftans this season is a masterclass in cool, contemporary beauty with a nostalgic heartbeat.

And just like that… I’m feeling inspired to bring some of that energy into my own design work. Consider this the beginning of something new.